1st steps
IDEATION
Pre-Production
It all starts with a conversation.
After a good amount of back-and-forth to find the vision you're looking for; we put together the concept board. This goes from colors to tone and anything else to represent the brand or story you're trying to tell.
Once we have that settled, we polish it into a film treatment and get ready to shoot.
We gather the locations, talent, crew, props, and any other moving parts.
The final step is a call sheet, then we're in business.
main stage
EXECUTION
PRINCIPAL PHOTOGRAPHY
Once everything is in place, we take what we've planned to this stage and execute. We arrive and plan early enough to set up all of the equipment; sound, lights, camera, etc.
Once the set is complete, whoever needs to be in front of their camera takes their mark, lights are set, and cameras roll.
As each shot is taken, we make notes on which shot is best for the edit in post-production. Once all shots are done, we break everything down and move onto offloading.
final polish
DELIVERY
pOST-pRODUCTION
Coloring, sound mixing, adding effects, and polishing the final concept all comes down to this stage. We look at everything we've been putting together since the start to make sure it aligns with the final cut.
We send off the video for approval, work on any revisions and once all notes have been taken care of we have ourselves a solid visual to show the world.